Grew NBA TV Facebook from 2.2M to 4.5M fans in first five months

Growth

Record

NBA TV Facebook became first

domestic League social network to reach 5M fans

3,000%

Growth on

Instagram

Increase in 

reach of content 

125%

Increase in 

site-traffic

referrals 

100%

Social Media Growth During Tenure

© 2017 by Tracy Weissenberg

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